Advance and inspire your marketing career
Learn proven tactics and strategies tried and tested by the best-in-class marketing experts.
Top Experts
100% Free
Valuable certification
Become an AI-Powered Marketer
Led by Michael Olaye, recognized by AdAge as one of the leading authorities in AI in Marketing, this course covers the most practical and immediate ways marketers can save time with GenAI. You will leave with an actionable playbook to using AI in your job today.
New and Upcoming courses and webinars
AI
Marketing
Michael Olaye
14 lessons
1 hour
Certification
Become an AI-Powered Marketer
Marketers are being asked to do more with less every day. AI can make this possible, but how? This course covers the most practical and immediate ways marketers increase productivity and success with AI. You'll learn how to level up your prompts and dive into core use cases for AI in marketing: strategy development, campaigns, and content creation. All the while, you'll take a peek into the AI tools and strategies top marketers are using today.
Career
Matthew Howells-Barby
9 lessons
1 hour
Certification
Leadership & People Management
Elevate your leadership skills with our course on effective people management. Gain a dynamic and practical approach to developing the skills necessary to lead teams with confidence and efficiency!
Content Marketing
Semrush Tools
Semrush Academy
3 lessons
34 minutes
Certification
How To Plan a Magnetic Content Strategy Using Semrush
Unlock the secrets of a compelling Semrush-driven content strategy. Learn to captivate your audience with strategic keyword selection, in-depth planning, and optimized content that acts as an irresistible magnet for increased website traffic and reader engagement.
Paid Advertising
Marketing
Tim Cameron-Kitchen
6 lessons
1 hour
Certification
Digital Advertising 101
Master the art of building a digital advertising strategy in this comprehensive course. Set objectives, profile your audience, analyze competitors, choose effective channels, create resonant content, allocate budget, and diagnose underperformance.
Paid Advertising
Semrush Tools
Semrush Academy
4 lessons
34 minutes
Certification
How to Craft High-Impact Digital Advertising Campaigns Using Semrush
Learn how to craft and oversee impactful ad campaigns using Semrush tools. From strategic planning to execution, this course covers the entire campaign lifecycle so you can successfully launch and manage campaigns that achieve desired results.
Popular courses and webinars
Course
Marketing
PR
5 lessons
16 minutes
Certification
Emoji Marketing Mini-Course
Happy World Emoji Day from us at Semrush! Master the foundations and execution of a successful emoji marketing strategy! This course will guide you through the essentials of emojis, practical examples of when and where to use them, and some fun facts to tie it all together. Learn one of the easiest ways to enhance your brand's communication and engagement!
Course
Business
Content Marketing
Semrush Tools
Analytics
Marketing
9 lessons
55 minutes
Certification
Building a B2B Content Marketing Strategy
This course will cover foundations and execution of a succcessful content strategy. Kathryn Strachen, founder and CEO of a global award-winning content marketing agency will walk you step by step through her content strategy playbook, packed with tons of practical examples and tools.
Course
Career
15 lessons
1 hour
Certification
Get a Job in Digital Marketing (with no experience)
The demand for digital marketers is skyrocketing, and there are so many exciting career opportunities to explore. But how do you get your first job with no prior experience? Our course is designed to equip you with all the essential knowledge and practical tips to secure your first job in digital marketing.